Description

The following topics will be covered in IB Business Management HL Class.

Unit 1: Business organization and environment

1.1 Introduction to business management
1.2 Types of organizations
1.3 Organizational objectives
1.4 Stakeholders
1.5 External environment
1.6 Growth and evolution
1.7 Organizational planning tools

Unit 2: Human resource management

2.1 Functions and evolution of human resource management
2.2 Organizational structure
2.3 Leadership and management
2.4 Motivation
2.5 Organizational (corporate) culture
2.6 Industrial/employee relations

Unit 3: Finance and accounts

3.1 Sources of finance
3.2 Costs and revenues
3.3 Break-even analysis
3.4 Final accounts (some HL only)
3.5 Profitability and liquidity ratio analysis
3.6 Efficiency ratio analysis (HL only)
3.7 Cash flow
3.8 Investment appraisal
3.9 Budgets

Unit 4: Marketing

4.1 The role of marketing
4.2 Marketing planning (including introduction to the four Ps)
4.3 Sales forecasting
4.4 Market research
4.5 The four Ps (product, price, promotion, place)
4.6 The extended marketing mix of seven Ps
4.7 International marketing
4.8 E-commerce

Unit 5: Operations management

5.1 The role of operations management
5.2 Production methods
5.3 Lean production and quality management
5.4 Location
5.5 Production planning
5.6 Research and development
5.7 Crisis management and contingency planning