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Web Analytics Training

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Product Description

Types of analytics

Is analysis worth the effort?

Small businesses

Medium and large scale businesses

Analysis vs Intuition

What is web analytics

Define

Measure

Analyze

optimize

web analytics in business?

Goals of web analytics

Reach

Engage

Convert

Retain

Web Analytics terminology

Process of web analytics

Types of web analytics

Funnel analytics.

On-site engagement analytics

Customer analytics.

Lifecycle analytics

Marketing analytics

Tools of web analytics

Google Analytics

Spring Metrics

Woopra

Clicky

Mint

Chartbeat

Kissmetrics

UserTesting

Crazy Egg

Mouseflow

Key metrics

Competitive intelligence analysis

Data sources

Server Logs

Visitors’ Data

Search Engine Statistics

Conversion Funnels

Web traffic analysis

Search and keyword analysis

Segmentation

Dashboards

Dashboard Implementation

Types of Dashboards

Metrics for Every Dashboard

Conversion

Emerging analytics

Social media analytics

e-commerce analytics

mobile analytics

video analytics

Social CRM & Analytics

Radian6

Sentiment analysis

Workflow management

Text analytics

Testing

A/B testing

Multivariate testing

Reporting

Actionable insights

Finding actionable insights

Getting the organization involved

Creating a data-driven culture

Resources

Common mistakes analytics make

Case studies on different industries & organizations

Duration & Timings :

Duration – 30 Hours.

Course Fee : $300    Enroll  

Training Type: Online Live Interactive Session.

Faculty: Experienced.

Weekday Session – Mon – Thu 8:30 PM to 10:30 PM (EST) – 4 Weeks. March 6, 2017.

About Learntek

Learntek is global online training provider on Big Data, Hadoop, Data Analytics and other IT and Management courses. We are dedicated to designing, developing and implementing training programs for students, corporate employees and business professional.

Our job is to make sure your training and learning experience is everything it should be – exciting, enjoyable, stimulating and successful.
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