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Product Description

Introduction

How Search Engine Operates

Crawling and Indexing

Providing answers

How do i get some success from SEO?

SEO Information from Google webmaster and Bing Webmaster

An Example Test we performed

How People interact with Search Engine

The True Power of inbound marketing with SEO

Search Engine Statistics

Heat Map Data

Why Search Engine Marketing is necessary?

The Limit of Search Engine Technology

Resolving Crawling and Indexing

Resolving Matching Queries

Content visibility to search engine

Constantly SEO Changes

The Basics of Search Engine Friendly Design and Development

Indexable Content

Search Engine Indexing the website

Crawlable Link Structures

Resolving why pages may not be indexing

No Follow tag importance

Keywords

Keywords Usage and Targeting

Keyword Domination

Keywords Abuse

Keywords Density Myths

On-Page Optimization

Title Tags

Meta Tags

URL Structures

URL construction Guideliness

Canonical and Duplicate Versions of Content

Rich Snippets

Keyword Research

Understanding the long tail or Keyword Demand

Tools used to do Keyword research

Keyword Difficulty

How Usability,User experience and Content affect search Engine Rankings

The Impact of Usability  and User Experience

Signals of Quality Content

Crafting Content

Search Intent Flavors

Growing Popularity and Links

Link Signals

The power of social Sharing

Link Building Basics

Five Samples of Link Building

ROI with help of SEO

Search Engine Tools and Services

Common Search Engine protocol Tools

Google Webmaster Tool

Bing Webmaster tool

Moz Open Site Explorer

Myths and Misconceptions about search Engines

Search Engine Submission

Meta Tags

Keyword Stuffing

Paid Search Helps Bolster Organic Results

Search Engine Spam

Page Level Spam Analysis

Manipulative Linking

Cloaking Links

Domain Level Spam Analysis

Linking Practices

Trustworthiness

Content Value

Evaluating the SEO Practices

Getting Penalties Lifted

Measuring and Tracking Success

Recommended Metrics to Track

Search Engine share of Referring

Search Engine Referrals

Visit Referred By Specific Search Engine Terms and Phrases

Conversion Rate By search Query Term/Phrases

Number of Pages receiving visit from Search Engines

Analytics Software

Metrics for Measuring using Search Engine Query

Applying That Data

Fluctuations data

Search traffic from multiple engines

Duration & Timings :

Duration – 30 Hours.

Course Fee : $300    Enroll  

Training Type: Online Live Interactive Session.

Faculty: Experienced.

Weekend Session – Sat & Sun 9:30 AM to 12:30 PM (EST) – 5 Weeks. December 2, 2017.

Weekday Session – Sun – Thu 8:30 PM to 10:30 PM (EST) – 3 Weeks. January 7, 2018.

About Learntek

Learntek is global online training provider on Big Data, Hadoop, Data Analytics and other IT and Management courses. We are dedicated to designing, developing and implementing training programs for students, corporate employees and business professional.

Our job is to make sure your training and learning experience is everything it should be – exciting, enjoyable, stimulating and successful.
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